A cool infographic from http://careerenlightenment.com/
The stats are from all companies, but it’s some food for thought.
If so many companies are using social media and so many job hunters are using social media, should you be using social media in your recruiting?
Do you have a mission statement for your real estate brokerage? Not a generic one. Not the one in the lobby that no one has looked at since you hung it up. Not the one that no body remembers. I’m talking about an honest to goodness, mission statement that helps you make the tough decisions…
Maybe its a 30 second commercial or the 2 minute trailer before a movie starts. There is some brilliance and genius in these pieces of content that you can learn from and apply to your efforts in recruiting Realtors. What You Can Learn About Recruiting Realtors From Movie Trailers The objective of movie trailers and…
Not long ago, the mom and pop local bookstores starting going out of business, because they couldn’t compete with the big store bookstores like Borders. And now, Borders is done. After filing for bankruptcy in the beginning of the year, they couldn’t rebound and are shutting the whole thing down. What did Borders do wrong?…
Generating recruiting leads is easy. Converting the recruiting leads is a bit harder. Lead Nurturing is where you actually start to see real results in Realtor Recruiting.. Lead Nurturing is so difficult because it’s so easy to give up. It’s easy to quit after the Realtor recruit doesn’t return the 2nd voice-mail or reply to…
As a real estate speaker I’m in airports alot. Something that I’m looking for in airports is a moving walkway. When I’m running a bit late for a connection between flights or have a few terminals to walk to, I keep my eyes open for those moving walkways. When you use a moving walkway you…
I was having a discussion with one of my Realtor recruiting consulting clients and I was trying to pinpoint exactly the kind of progress they were making. The Broker-Owner was also curious about the investment and if I was in fact helping their recruiter learn how to recruit real estate agents or just learn about…
I love this quote from Seth Godin about marketing. Marketing is not an emergency. It’s a planned, thoughtful exercise that started a long time ago and doesn’t end until you’re done. – Seth Godin Now replace, marketing with recruiting, and what do you get? Recruiting is not an emergency. It’s a planned, thoughtful exercise that…
Professional One Real Estate Franchising published some great content about how real estate brokerages can use social media. I think its great content because, the Founder of Professional One, Michael McClure asked me to contribute. The content is from a talk that Michael did at RE Tech South. I wonder what your take away will…
Objection is when I say: this doesn’t suit me. Resistance is when I make sure that what doesn’t suit me never happens again. – Ulrike Meinhof If you are recruiting real estate agents, you are going to run into objections. Real estate agents just don’t wake up in the morning and say to themselves, “I…
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